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KMi Seminars
Ephorus: The stony road of innovation
This event took place on Thursday 25 April 2013 at 11:30

 
Joep Chappin Ephorus


Ephorus has grown to become market leader with over 5,000 customers in 28 countries, 2.5 M Euros revenue, 32 staff.

Ephorus did this without any 'angels' or 'investors'. After starting the company I found that, although plagiarism detection seemed a good and simple idea, 'selling Ephorus' was extremely difficult for me. I learned that an innovative idea is not enough, what you need is marketing. In this presentation I will share with you how I built the required marketing and sales around the product.



 
KMi Seminars Event | SSSW 2013, The 10th Summer School on Ontology Engineering and the Semantic Web Journal | 25 years of knowledge acquisition
 

Multimedia and Information Systems is...


Multimedia and Information Systems
Our research is centred around the theme of Multimedia Information Retrieval, ie, Video Search Engines, Image Databases, Spoken Document Retrieval, Music Retrieval, Query Languages and Query Mediation.

We focus on content-based information retrieval over a wide range of data spanning form unstructured text and unlabelled images over spoken documents and music to videos. This encompasses the modelling of human perception of relevance and similarity, the learning from user actions and the up-to-date presentation of information. Currently we are building a research version of an integrated multimedia information retrieval system MIR to be used as a research prototype. We aim for a system that understands the user's information need and successfully links it to the appropriate information sources, be it a report or a TV news clip. This work is guided by the vision that an automated knowledge extraction system ultimately empowers people making efficient use of information sources without the burden of filing data into specialised databases.

Visit the MMIS website